The Ads Manager Toolkit

You've worked hard to understand the intricacies of Facebook ads so you can offer them to clients so we decided to make life easier for you to do that. 
We've pulled together all the tools and resources you need to be an organised and professional Facebook ads pro.

All the tools you need to win, onboard and work with ads clients with ease… sound good?

offering facebook ads to clients? You need...

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This has reenergised my enthusiasm to grow my own business.

After focussing more on Ad clients, my work was going well but as usual the setting up clients, admin & reporting left me floundering. The Lauras have once again come to my rescue with the amazing Ads Managers Toolkit.

In less than an hour, I now have a succinct reporting template that I’d previously been trying to perfect for 6 months! It’s packed with a vast number of templates (lifesavers), tips and hints to make your work run smoothly and how to expand to run masterclasses and tutorials. And most of all, practical advice on how to grow your client base. 

Anna Jones

As well as supporting thousands of freelance social media managers to grow their businesses, we are also Meta™️ advertising experts with decades of experience and we've worked with clients in all sorts of industries and created countless pieces of content. 

As the creators of the original Social Media Managers Toolkit™️, which is used by thousands of freelance social media managers, we knew we could help when ads managers started asking us for support to grow their businesses.

The Ads Manager Toolkit provides everything you need to win and work with clients, and we're holding nothing back!

Hi, we're The Two Lauras!

Our proposal templates are not just pretty Canva templates (although they do look great). They've been tested and proven to convert for us and hundreds of other users. Laura Davis has never had someone say no to this template!

Proposal templates

You won't win a client by manifesting or hoping someone will knock on the door! If it were that simple there would be no need for business coaches and you'd have a successful agency already!

We're giving you what you need to win your dream clients.

Step-by-step system

We're helping you understand exactly how to go about taking a lead through your sales process to onboard them as a paying client including pre-qualifying and carrying out discovery calls.

Winning Clients

Yay you've won a client.. now what! The onboarding is essential if you want the relationship (and the ads) to work from the get go.

Onboarding guidance
So you know exactly what to do, we've fine tuned this so you just need to put it into action.

Business review workbook
Gather all the crucial information you need to manage ads for your clients in this customisable workbook. Simply edit it to match your brand style and send over to your client. 

Trello Board
The exact board we use to onboard, and work with our ads clients professionally.

Checklists and guides
Which will ensure you've got everything you need to work with your clients.


Get it – you won’t regret it.

Lauras – love, love the ads toolkit – it’s amazeballs and has everything you need to get out there as a confident, kick-ass ads manager and hit the ground running – and more!

If you want to save yourself time, look professional and become the most organised you’ve even been, this is definitely what you need. With templates to cover every aspect of the work you’ll do for clients, checklists and ideas to grow your business, you’ll be on the way to winning in no time! Get it – you won’t regret it.

Rachel Fallon

They're paying you well so you want to make sure you're giving them the best possible service and that includes looking as professional as you can.

Audit Template
We've designed this so you can use the full template for paid audits, or pull out key pages to schmooze a prospect with a free audit. Change the colours and fonts to match your brand.

Strategy workbook
Brainstorming ad campaigns is made easy with this printable workbook.
Tracking spreadsheet – One of the most asked question from our students was how to keep track of their campaigns. This simple spreadsheet is how we've done it over the years.

Reporting Template
Keep your clients in the loop with a professional looking report which outlines all the important stats. Change the colours and fonts to match your brand.

Testimonials and case studies
Attract even more great clients with this simple process for getting testimonials and presenting case studies.

Managing Clients

Unlimited Access with Videos, Templates, Guides and more!

1 payment of £297

Ads Manager Toolkit™️

videos and guides to help you win and work with clients

Private password protected hub

canva templates


Toolkit + Course

Best Value!

select the plan that works for you:

Join Ads Manager Academy® our self-study programme that covers everything you need to know to manage ads for clients and you'll get access to the ads manager toolkit included for just £297!

This      for you if:

You want your business to look professional and run smoothly

It's          for you if...



It's probably
for you if...

You are a freelance Meta™️ ads manager

You are ready to stop winging it and learn from people who have already built a profitable business

It's probably
for you if...

You don't like to be organised

You don't offer Meta™️ ads as a service to clients (if you want to you'll need Ads Manager Academy®)

You don't want to streamline your business processes

Will this programme teach me how to manage ads?

No, but Ads Manager Academy® will. See above for details

Frequently Asked Questions

What if I don’t like it?

Due to the nature of this product, there are no refunds available so if you’re unsure if it’s for you please reach out to our team before you buy.

How do the templates fit in with my business branding?

The templates are all built in Canva and are fully customisable so you can ensure they stay within your brand style. We’ve even included a short training video to help you to customise them.

What if I don't have any clients yet?

We’ve got you covered. The Ads Manager Toolkit gives you advice and ideas on how to get clients as an ads manager. And we even tell you the types of clients to avoid!

What if I already have clients?

Then you can refine your onboarding processes and look even more professional when you win new clients.

How can I be sure this gives me what I need?

Drop us an email at [email protected] and we’ll answer any questions you may have so you can be sure this is right for you.

I’ve been running Facebook ads for a while - is this for me?

Do you ever worry your customer-facing documents aren’t impressive or professional enough? Do you wonder how to set or raise your prices? Would you like to have more clients? Charge more? Offer a wider range of services? Yes? Then yes, the Ads Manager Toolkit is for you.


shoot us an email

We completely understand. Every penny invested in your business is an important one! Drop us an email if you have questions.

Still on the fence?